Business growth MEETS CUSTOMER NEEDS

    We help your organisation unlock commercial success through strategic customer experience insights

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    Gain insights into your business customers, create an ideal customer experience strategy, and put it into action. We can handle the entire process or just the parts you need.

    Audience research & Insights

    Discover what truly matters to your business customers, stakeholders and employees

    Customer experience strategy

    Transform your insights into a customer experience plan that aligns customer needs with business goals.

    Customer Experience Execution

    Activate your customer experience strategy throughout your organisation to drive growth, improve services and reduce risk.

    TESTIMONIALS

    Working with Everything Is Customer Experience was a game-changer for AIC. Their data-driven approach pushed us to rethink our website’s role, resulting in a more intuitive and engaging online presence. What set them apart was their deep understanding of our users and genuine passion for making a difference. Their enthusiasm was contagious, inspiring us throughout the project.
    Sophie Driscoll
    Sophie DriscollWebsite & Statistics Manager, AIC
    It's easy to trust Everything Is Customer Experience with research. Dan and Alex's diverse experience was invaluable in understanding our residential projects and broadening our perspective. What sets them apart is their clear communication and ability to shift focus from technical aspects to a holistic view of resident satisfaction. Dan’s facilitation at the Future Build conference made our presentation engaging and impactful. Their expertise in drawing meaningful insights from stakeholders continues to be a game-changer for us."
    Dr Zachary Gill
    Dr Zachary GillNet Zero Technical Analyst, Energiesprong UK
    Everything Is Customer Experience delivered a masterclass in empathy, innovation, and strategy. They helped us see our digital presence through our users' eyes, transforming not just our website but how we connect with our audience. Their unique perspective and passion have left a lasting impact on AIC, reshaping our approach to digital engagement. For any organization seeking to make a real difference online, EIUX is the partner you need.
    David Michael
    David MichaelMembership and Statistics Director, AIC
    Everything Is Customer Experience helped us uncover new customer segments and better understand how our clients perceive our business and services. Their insights, especially in such a sensitive industry, have been invaluable. Thanks to their strategic approach, we've refined our offerings and strengthened key customer relationships. They’re a trusted partner in elevating our customer experience.
    Axel Ozimek
    Axel OzimekCEO
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    Clients

    Who we are

    We are a bit obsessed with great customer experience, and how it helps our clients grow.

    At the helm of Everything Is Customer Experience, you’ll find Alex Blondin and Dan Hyde—two CX professionals with a passion for unlocking business growth through customer insights and strategy. With years of experience across multiple industries, we bring expertise, strategic thinking, and an unwavering commitment to our clients. But it’s not just us—you also gain access to our extended network of specialists, ensuring every CX challenge is met with the right solution.

    Get in touch

    Dan Hyde

    Before co-founding Everything Is Customer Experience, I worked across diverse fields—from demolition to co-founding a sustainability-focused publishing company in Dublin and leading an accounts team at a branding agency in London. My varied experiences help me bring unique insights to CX, enabling clients to create impactful, customer-centered strategies.

    Alex Blondin

    Alex Blondin

    Originally from the South of France, I am passionate about creating customer experiences that deliver growth. Trained in law, I started my career in social media risk management before specialising in UX and CX. Previously, I was Head of Digital and responsible for agency growth at Fin International a leading UK branding agency specialised in financial services. Over the years I have advised clients in financial services, education, construction, healthcare, and professional services.

    Who we are

    We are a bit obsessed with great customer experience, and how it helps our clients grow.

    At the helm of Everything Is Customer Experience, you’ll find Alex Blondin and Dan Hyde—two CX professionals with a passion for unlocking business growth through customer insights and strategy. With years of experience across multiple industries, we bring expertise, strategic thinking, and an unwavering commitment to our clients. But it’s not just us—you also gain access to our extended network of specialists, ensuring every CX challenge is met with the right solution.

    Alex Blondin

    Alex Blondin

    Originally from the South of France, I am passionate about creating customer experiences that deliver growth. Trained in law, I started my career in social media risk management before specialising in UX and CX. Previously, I was Head of Digital and responsible for agency growth at Fin International a leading UK branding agency specialised in financial services. Over the years I have advised clients in financial services, education, construction, healthcare, and professional services.

    Dan Hyde

    Before co-founding Everything Is User Experience, I worked across diverse fields—from demolition to co-founding a sustainability-focused publishing company in Dublin and leading an accounts team at a branding agency in London. My varied experiences help me bring unique insights to CX, enabling clients to create impactful, customer-centered strategies.

    How we work

    At Everything Is Customer Experience, our mission is simple: to help ambitious organisations grow by unlocking the power of customer insights.

    Through our proprietary Experience Alignment Framework, we dive into key areas of your business, identify misalignments, and create actionable CX strategies.

    The result? Reduced friction, enhanced customer satisfaction, and sustainable business success.

    Our proprietary Experience Alignment Framework is designed to uncover the deep insights that businesses need to make customer-centric decisions. We focus on key business areas that drive customer experience—your people, processes, culture, products, brand, communication, sales, and overall impact.

    By analysing these areas, we identify gaps and misalignments, providing you with a clear roadmap to improve customer interactions at every touchpoint. The framework doesn’t just surface insights—it transforms them into actionable strategies that deliver measurable results.

    Who we work with

    In today’s competitive business landscape, the key to unlocking growth and driving innovation lies in understanding your customers deeply. We have a wealth of experience in B2B sectors, leveraging industry-specific knowledge and helping our clients unlock commercial success through strategic customer experience Insights.

    • Membership organsiations
    • Low-energy building and construction
    • Finance and investment
    • Healthcare and medical
    • Professional Services
    • Impact startups and investors

    Case studies

    Chorus Network

    Creating a new user experience for impact investing

    We have plenty more exciting work going on that we can’t show you just yet.

    As soon as it can be published we’ll be sharing it with you.

    Blog

    Use UX thinking to deliver better projects and better value

    The essence of UX is about identifying a goal and reducing the effort it takes to achieve that goal. It’s a discipline which has grown around website design and development, but has a great deal more value it can offer to businesses. If budgets or time are tight, UX thinking can really help you make the most of your circumstances,
    Read More

    UX is the foundation for everything

    Why we say everything is user experience User experience (UX) is about much more than websites. When it comes to running a successful business or marketing your brand and services, UX is the foundation for everything. It’s good UX that will keep your customers coming back. Whether you’re selling a product or a service, or just promoting brand awareness, it
    Read More

    Book a consultation

    Whether you’re unsure where to start gathering high-quality insights or need help turning the insights you already have into actionable strategies, we can help you get started.

     

    Just get in touch using the contact form.

    Get in touch